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How brands win in the new race to own Culture.
Cannes Unpacked #2.
In a series of Cannes Wraps from Thrive on the ground at the 2026 Cannes Lions International Festival of Creativity, we spotlight the big bets, the highlights and what earned the most attention from the week that was.


The new C-suite of Cannes : CMOs, Creators, Culture and Creativity - who and what was earning attention.
Cannes Unpacked #1.
In a series of Cannes Wraps from Thrive on the ground at the 2026 Cannes Lions International Festival of Creativity, we spotlight the big bets, the highlights and what earned the most attention from the week that was.


Thrive PR expands BYD remit to lead ANZ experiential and launch strategy
Official launch of Acuity, a modern corporate communications agency designed to bring human-centred thinking into the often-complex world of corporate and public policy communications.


Acuity launches with human take on corporate communications
Official launch of Acuity, a modern corporate communications agency designed to bring human-centred thinking into the often-complex world of corporate and public policy communications.


HARLEY-DAVIDSON LAUNCHES RIDE
A New Global Brand Platform Sets Stage For a New Era of Harley-Davidson, While Honoring its Heritage.


STIHL marks 100 years with SAW-some celebrations and a limited edition chainsaw at Melbourne’s Botanic Gardens
Dr Nikolas Stihl marked STIHL’s 100th anniversary at Melbourne’s Botanical Gardens, sharing the family-owned company’s vision for their next century in Australia


Global Advertising Leader Marty O’Halloran joins Thrive PR & Communications AU/NZ in strategic advisory role
Marty O’Halloran, Former Global Chairman of DDB Worldwide, has joined Thrive PR & Communications AU/NZ in a strategic advisory role, marking a significant step in Thrive’s next phase of growth.


Australians Are Decorating With Feeling Again: Temple & Webster Reveals the Three Trends Defining Homes in 2026
New insights from Temple & Webster 2026 January trend report have highlighted that Australians are embracing a new era of home styling, one defined by confidence, emotion and individuality.

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