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Thrive PR+ Communications

Since 2018, we’ve worked with STIHL to build their brand reputation, build brand love around their products and STIHL TIMBERSPORTS®, and ultimately help grow their business.  

In 2021, it was time for new audiences and new opportunities. So we worked with STIHL to create, produce and promote Australia’s #1 gardening podcast, That’s How We Grow. Hosted by home grown talent Charlie Albone, we delve into the backyards and private gardening habits of celebrity guests – from Curtis Stone to Maggie Beer, Samantha Armytage and Andrew Winter – inspiring professional and amateur gardeners with the best techniques, hacks, power tool advice and gardening tips to achieve the perfect leafy outlook. 

That’s How We Grow shot straight to #1 in Apple’s Home and Garden charts. Today we remain in the top 3 with three seasons under our belt and more to come. 

The backyard adventure continues with STIHL and Thrive as we tackle more opportunities and challenges for the brand. 

That’s How We Grow is available wherever you get your podcasts. Learn more here.


Growing with STIHL

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