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Thrive revives the night with Artesian Hospitality

Over the last three months, Thrive PR Brisbane has worked closely with one of Australia’s largest hospitality groups, Artesian Hospitality, who own a number of amazing venues on the Gold Coast in South East Queensland.


We've had the incredible privilege of helping them unveil their latest project — Brisbane’s iconic GPO precinct in Fortitude Valley. The city has witnessed GPO’s impressive $9 million revitalisation that led to the birth of contemporary restaurant, TAMA, cocktail lounge and bar, The Gatsby, and late-night hotspot, The Tax Office.


Pictured: The Gatsby


Thrive PR was tapped to lead a number of initiatives including the development of an earned media strategy that would introduce Brisbane to the next big contender on the hospitality scene.


During our six month partnership, we brought the story of GPO to screens, pages and airwaves of national and local media. Additional services included consultation on paid social amplification, event support and guestlist management.


Pictured: The Tax Office


What a whirlwind project this was and we’re thrilled to see this next iteration of one of Brisbane’s most iconic nightlife venues.


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