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Thrive PR+ Communications

What a week at Cisco Live 2025 


Thrive was proud to lead media relations for one of the biggest technology conferences in Australia — and what an incredible three days it was.

From groundbreaking AI announcements to real-world customer innovation, Cisco delivered a powerhouse program for APJC customers, partners, analysts and media. Our team was on the ground driving the narrative, shaping the news, and ensuring the stories that matter were told.


Highlights from the week:


• A high-energy keynote from Cisco’s APJC leadership unveiling the critical infrastructure needed to thrive in the AI era — including the debut of Cisco AI Pods powering a new wave of hyper-focused “Neo Clouds”.

• Exclusive insights from SHARON AI CTO Dan Mons on how Cisco Nexus Hyperfabric AI is helping build sovereign AI solutions at scale.

• A standout healthcare innovation session with Uniting NSW ACT and Peninsula Health, sharing real AI outcomes from pilot to production — from smart hospital sensors to ‘Jeanie’, the agentic AI redefining appointment management for older Australians.

• A Coles-sponsored 5-day hackathon bringing together 21 students from 7 universities to design the personalised retail experience of the future.

• The launch of Cisco’s ground-breaking AI Risk Report with Governance Institute of Australia — a frank look at why Australia is lagging in AI adoption and what risk leaders need to do next.


A huge congratulations to the Cisco team, particularly Cori Moran and Adela Amanowicz for delivering an event full of energy, innovation and honest conversations about the future of AI. And a big thank you to the customers and partners who shared their stories so openly.


Proud moments like these are exactly why Thrive is trusted to manage some of the region’s most complex and high-profile technology events.


Onwards to Cisco Live 2026! 🚀

CISCO

Big Tech hits Melbourne

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